--- title: "manitu / A clearer way forward" language: "en" canonical: "https://manitu.si/experiments/v1/" --- INDEPENDENT THINKING. PRODUCTION EXPERIENCE. # Complex systems. Clearer *decisions.* I’m Miha Plohl. I help founders and engineering leaders figure out what to fix, what to build, and how to move their Rails product forward. [↘]() BASED BELOW THE JULIAN ALPS SLOVENIA · WORKING WORLDWIDE Independent since 2006 TECHNICAL ADVISORY / RAILS / AI SCROLL TO EXPLORE ↓ 01 / PROOF IN PRODUCTION ## Advice with its sleeves rolled up. 20+ years of shipping software, leading teams, and making the decisions that come with both. NADINE WEST · TECH LEAD · 2021–2024 +50% ### More warehouse throughput. A rebuilt inventory and order system. Redesigned scanning workflows. A distributed Rails team moving together. Test runtime **60 min → 5 min** JETPACK WORKFLOW · LEAD DEVELOPER · 2013–2016 0 → 1,000s ### From an idea to daily use. Built the SaaS product from the first line of code, and led a small team as it grew to thousands of daily users. From inception **Through growth ↗** > “I was lucky to hire him to build and scale my startup idea. I would have not made it without Manitu.”DAVID CRISTELLO CEO, Jetpack Workflow 02 / FIND YOUR NEXT STEP ## What’s on your mind? A focused second opinion or a regular seat at the table. Start with the decision you need to make. TECHNICAL ASSESSMENT ### Understand the friction. Know what comes next. We review your system or plans, architecture, and delivery process, with conversations that connect the technical details to your business. YOU LEAVE WITH A written assessment of the main risks, priorities, and recommended next steps. [Talk through your situation ↗]() First, a conversation. Then a paid engagement with a defined scope, deliverables, fee, and timeline. I work directly with you, your developers, or your delivery partner. ![Portrait of Miha Plohl]()MIHA PLOHL / DEVELOPER, ADVISOR, MAKER 03 / THE PERSON BEHIND THE ADVICE ## Software since the ’90s. Still curious. I started as a teenager. Since then, I’ve worked across retail, manufacturing, e-commerce and SaaS — as a developer, a tech lead, and occasionally the whole engineering department. Today I advise Rails businesses and build [eternalfriend.io ↗](), software for artists and crafters. Away from software, I work with stone, wood, and the sharp edge of a good tool. A few more chapters + - **2020 / Hemplinenlife** Rails, Shopify GraphQL, WebRTC and manufacturing planning. - **2019–2020 / Tuskerdirect** Test suite: 3 hours to 20 minutes. Rails 5.2 to 6 in under 14 days. - **2018–2019 / Kajima** Legacy modernization, payments, and mentoring a team of five. - **2016–2018 / Purepoint UK** One Spree storefront to six localized shops worldwide. [Download the full CV ↗]() 04 / AN OPEN NOTEBOOK ## Currently in the workshop. Building, testing, and occasionally asking questions that turn into experiments. [FIELD NOTE / 29 OCTOBER 2026 ### human readable websites are dead. I asked AI to finish an article. It invented LMML. Then we put it in a comic. Recursively. Read the story ↗]() ON THE BENCH / SEPTEMBER 2026 ### Fewer moving parts. More useful software. Rails 8, Hotwire, Solid Queue and Kamal. Svelte interfaces. AI agents in everyday work, and LLM features in production. Ruby Rails 8 Svelte PostgreSQL MCP AI agents 05 / TUDI Z ROKAMI ## Občutek za material. Veselje do izdelave. Izdelava spletnih strani, kamnite in lesene skulpture po naročilu ter natančno brušenje orodja na Tormek T-8. [Spletne strani ↗]()[Skulpture po naročilu ↗]()[Brušenje orodja ↗]() [![Shamir, a stone sculpture by Miha Plohl]()SHAMIR / STONE SCULPTURE ↗]() AVAILABLE FOR ONE ONGOING ADVISORY ENGAGEMENT ## What decision is holding *you* back? Tell me about your business, your product or idea, and the decision you’re facing. I’ll reply personally by email. [Start a conversation ↗]() [Human-readable version]()